Empowering Women Entrepreneurs: Paola Moya Featured in M&T Bank’s CommunityLIVE

Juan Carlos Peñuela

Juan Carlos Peñuela is a skilled IT Operations and Strategy Manager responsible for optimizing and overseeing MOYA’s digital infrastructure. He leads the firm’s IT systems, security, and remote collaboration tools, ensuring seamless operations in a virtual environment. As the primary IT contact, he provides comprehensive technical support, troubleshooting, and strategic guidance to enhance efficiency and drive the adoption of innovative technologies.

With over 15 years of experience in IT leadership, Juan Carlos has a strong background in managing large-scale IT service operations, strategic planning, and technology-driven transformation. He has worked with global organizations, leading cross-functional teams, IT project management, and infrastructure upgrades. His expertise spans Agile methodologies, ITIL guidelines, and PMI frameworks, making him highly effective at aligning IT strategies with business goals while ensuring operational excellence.

Outside of work, Juan Carlos is passionate about cooking and enjoys experimenting in the kitchen whenever he has the chance. He is also a dedicated sports fan, with a particular love for American football and Formula 1, always keeping up with the latest games and races. His enthusiasm for both technology and creativity brings a dynamic and energetic approach to his role at MOYA.

Paola Moya, Assoc. AIA

Paola Moya, a Colombian-American entrepreneur, is known for founding MOYA. As CEO and Creative Director, she plays a multifaceted role of overseeing the design content and business direction of the companies. Her entrepreneurial ventures span diverse design fields including urban design, architecture, interiors, experiential design, communication strategies, digital media, and graphic design. Her approach to business and design is holistic, rooted in diverse perspectives and international influences, a philosophy that resonates throughout her team at MOYA.

In her leadership capacity, Paola Moya places a strong emphasis on the value of a diverse and interdisciplinary team with a global outlook. She advocates for design excellence, and her companies are distinguished by their dedication to social causes. This is particularly evident in their work on affordable housing, support for non-profits, and organizing events like Art After Dark, which champions artists of color and tackles homelessness.

Paola’s portfolio includes several high-profile projects in the Washington DC metropolitan area. These range from the site selection study for the Latino American Museum and American Women Museum to the renovation of the historic Howard Theatre, Audi Field, MGM National Harbor, public schools, thousands of affordable and market rate units and more. Her graduate thesis, awarded the highest award by the National Organization of Minority Architects (NOMA), was presented at the United Nations-sponsored World Humanitarian Summit as a solution for internal displacement in Istanbul. Her work has been acclaimed by numerous organizations, including AIA, NOMA, the International Design Awards, and Built by Women.

Her career is decorated with numerous honors. The Washington Business Journal recognized her as one of the “Power 100 Playmakers” and a “Minority Business Leader of the Year.” She has been acknowledged for her firm’s impact on the city’s architecture and was part of the “Woman Who Mean Business” class in 2020. Additionally, she received the Milton F. Clogg Outstanding Alumni Achievement Award from Montgomery College, and in 2022, the international WAN Female Frontier Awards. Her achievements have been spotlighted in Architect magazine, Huffington Post, Fox News, and CNN. In 2021, Paola was honored for her contributions to the economy and community during a discussion with Vice President Kamala Harris and Congresswoman Nanette Diaz Barragán, which focused on supporting Latina entrepreneurs and addressing systemic issues through the Biden-Harris Administration’s infrastructure bills.

Paola’s journey began when she moved to the United States at 19 and completed her architectural studies while supporting her family. She earned her Bachelor’s and master’s in architecture from the Catholic University of America, and a finance certification from the Wharton School. Paola’s leadership extends beyond her professional achievements, as she emphasizes the importance of investing in family, friends, and self. She divides her time between Washington DC, North Carolina, and Medellin, alongside her husband and dog Charlie.

FEDERICO OLIVERA-SALA Assoc. AIA

Federico Olivera-Sala, an accomplished Partner and Design Principal at MOYA, has an extensive portfolio spanning almost three decades. His expertise in architectural design and management has contributed to the development of educational institutions, civic and community buildings, commercial projects, residential, and mixed-use buildings. Federico oversees the company’s growth, pursuing design excellence, and navigating projects through local, state, and federal approval processes. Under his leadership, numerous projects have earned industry accolades and met rigorous sustainability standards, including LEED and Enterprise Green Communities. Notably, in 2023, Federico was appointed as an expert witness in Washington DC, to testify before Zoning Commission on PUD and BZA cases, a tribute to his extensive experience in master planning, mixed-use and multifamily projects.

Federico’s architecture career started in Argentina, where he started and managed an architectural and urban planning firm and served as a faculty member at the University of Belgrano School of Architecture. His move to the United States marked a significant career progression. Joining SK&I Architects in Bethesda, MD, he rapidly advanced to the role of Planning Division Director and Design Principal, contributing to over eighty projects that significantly enhanced the residential landscape throughout the east coast.

Federico has a degree from the University of Belgrano School of Architecture. Beyond his professional achievements, he has a passion for soccer and music, having been a DJ in an Argentinian dance club in his earlier years. Today, Federico finds joy in spending quality time with his wife and three children.

Vinay Ganeshan

Vinay Ganeshan serves as a principal and senior project manager at MOYA. He brings over two decades of experience in architectural design and project management, specializing in residential development. Throughout his career, Vinay has handled every stage of design projects, from conceptualization to final design development and construction. , Vinay forges and maintains strong, long-lasting strategic partnerships with clients and stakeholders. His dedication is evident in his portfolio of over 30 landmark projects, primarily on complex mixed-use and residential developments. Vinay prioritizes end-users first. His commitment to aligning the client’s needs, budget, and vision to deliver optimum housing solutions has cemented his reputation as an efficient, community-oriented architect.

Before joining MOYA, Vinay held pivotal roles at various architectural firms in the Washington DC Metro area. He was the Principal in Charge at Dwell Design Studio, contributing to its growth, and held leadership positions at SK+I and Grimm and Parker Architects.

Vinay earned his Bachelor of Architecture from Howard University. Outside the office, Vinay enjoys golfing and cheering on his children at soccer matches. An avid sports fan, Vinay closely follows and roots for the Washington Commanders, Chelsea F.C. and FSU college football.

Marilaura Guerrero, Assoc. AIA

As the Studio Director at MOYA, Marilaura Guerrero holds a leadership position showcasing her extensive expertise in architectural design and management, a skill refined over more than a decade of professional experience. In her multifaceted role, she is not only responsible for managing staff and overseeing projects but also for ensuring the studio’s workflow is both efficient and effective. Tasked with strategic planning and budget management, Marilaura spearheads business development initiatives, all while upholding the studio’s high standards of vision and quality. Her leadership goes beyond management; she mentors the design team, fostering a work environment that encourages creativity and collaborative productivity. Actively involved in recruitment and staff development, Marilaura ensures MOYA’s team is equipped with the essential skills and resources to excel in their roles, exemplifying her commitment to excellence in both leadership and architecture.

Marilaura Guerrero’s work at architectural firms in Maryland and Puerto Rico has honed her skills in concrete and wood construction, particularly for multifamily housing and educational facilities. Her innovative designs have notably impacted projects in Atlanta, Orlando, and Puerto Rico, focusing on creating lasting community benefits while meeting client needs.

Marilaura Guerrero earned architectural degrees from the Universidad de Puerto Rico and the Savannah College of Art and Design, where she was a Thesis Nominee and an Honors Scholar. Outside work, she enjoys family time, her Puerto Rican heritage, music, and nature, enriching her creative architectural approach.

Noor Makkiya

Noor Makkiya, with over a decade of experience in Architecture and Urban Design, significantly contributes to MOYA’s diverse projects and is actively growing the Urban Design practice at MOYA. Her global experience includes award-winning projects in cities like Baghdad, London, and New York, underpinning her work as a skillful Researcher and Urban Designer. She oversees all aspects of affordable and market-rate residential projects, from initial design to final construction drawings and construction administration. Her expertise in handling intricate permit processes for applications such as HUD, LIHTC, DHCD, and PUD is notable. She plays a crucial role in urban design, particularly in leading site selection for projects like the Smithsonian Women’s History Museum and Smithsonian Latin American Museum in Washington DC.

Noor’s career spans diverse master plans, campus masterplans, and resiliency projects. In her birthplace, Baghdad, she led the design and construction of a visionary hospital through her firm. As a co-founder of WMN atelier, an all-female design studio, Noor’s entrepreneurial spirit and groundbreaking contributions in urban design have garnered widespread recognition.

Noor holds degrees from Columbia University and the Applied Science University in Amman, Jordan, and extends her expertise to teaching. She has contributed to academic fields at the Columbia University School of Architecture and The University of Maryland School of Architecture, integrating theory with practice in urban design and architecture. Outside her professional and academic life, she is an avid reader, a tennis player and enjoys spending quality time with her family.

Johnathan J. Styles, AIA, NCARB, IIDA

As a Project Architect at MOYA, Johnathan is responsible for overseeing a wide range of architectural design projects. He specializes in master planning, residential development, and hospitality design. In 2023 Johnathan launched the Maritime Design practice, which expanded MOYA’s hospitality portfolio. Within the MOYA team, Johnathan plays a crucial role in working with teams to brainstorm and manage projects, combining his creative design skills with technical knowledge. His approach prioritizes the integration of innovative ideas into practical solutions.

Previously, Johnathan worked with award-winning firms in Washington, D.C., and Atlanta. There, he honed his skills in interior design, focusing on both corporate and residential projects. His tenure at these firms saw him engaging in varied aspects of design and architecture, further refining his professional capabilities. Johnathan has a strong commitment to mentoring, often tutoring young architects and contributing to the growth of the profession.

Johnathan’s educational background includes a Bachelor of Architecture from Florida Atlantic University and a Master of Arts in Architecture from the University of Westminster, London. Johnathan is licensed Architect in the District of Columbia, Georgia, Maryland, and North Carolina. His professional journey is complemented by a passion for fitness, cruises, and discovering new local restaurants and music scenes.

Marisa King, AIA, LEED A.P. BD+C.

Marisa King, a LEED-certified architect specializing in community-centric design, focuses on schools, libraries, community centers, and civic projects. She infuses her designs with biophilic and modular elements, bringing a unique perspective to contemporary architecture. As a Project Architect at MOYA, she oversees design development, construction document production, and project coordination. Marisa’s experience in the Washington DC Metropolitan area includes active involvement in community engagement and liaising with local authorities like the Commission of Fine Arts, Historic Preservation Office, and DOB.

Previously, Marisa contributed to various public construction and renovation projects with DC-area firms, including LEED-certified recreation centers, schools, public libraries, and sustainable multi-family housing. Her role also encompassed community outreach and construction administration.

Marisa holds a Bachelor’s degree in Architecture from Virginia Tech, where she graduated Magna Cum Laude with University Honors and Dean’s List honors. She participated in the Architecture Europe Travel Program and received accolades such as the Steve + Cathi House Travel Scholarship, the AIA Virginia Society Prize, and the Rising Sophomore Leadership Award. Marisa is a licensed Architect in the District of Columbia and Maryland. A proud Virginia Tech alum, Marisa is dedicated to mentoring future female designers and volunteers her design expertise for non-profits in developing countries.

Daniela Schenone

Daniela Schenone, a Senior Project Designer at MOYA with over thirteen years of experience in project design, construction management, and Building Information Modeling (BIM), plays a pivotal role in overseeing the firm’s multifamily residential projects, which often exceed four hundred units. Her expertise encompasses all phases of project design, from initial concept development to comprehensive construction administration. Daniela excels at translating design concepts into detailed architectural plans, collaborating effectively with clients, consultants, and architects to ensure compliance with building codes, and actively contributing to the selection of materials and products. Her extensive experience and versatile skillset are instrumental in bringing architectural visions to life while adhering to functional and regulatory requirements.

Daniela Schenone has had a career in architecture and project management, including key roles at WeWork Latin America and OZ Global, where she managed the construction of 500,000+ square feet of office space for clients like Coca-Cola and Microsoft. She excelled in positions as a Senior Project Architect and Director of Operations, overseeing multifamily housing and educational projects. Daniela also demonstrated her project management skills at Caramel LTD and Craft-Studio, focusing on resource management and success. Earlier, as a BIM Specialist at Bryant Mitchell Architects in Washington DC, she contributed to design solutions and ensured building code compliance, highlighting her architectural versatility.

Daniela holds a Bachelor of Science in Architecture from the University of the District of Columbia, where she not only completed her studies but was also an active participant in the AIAS DC Chapter. Prior to this, she studied Architecture at the Facultad de Arquitectura, Diseño y Urbanismo (FADU), UBA in Argentina. Originally from Argentina, Daniela finds joy in quality time with her son and the exploration of new places.

Carla Scuticchio

As the Building Information Modeling (BIM) Coordinator at MOYA, Carla Scuticchio plays a pivotal role in maintaining the firm’s BIM standards and practices. She expertly coordinates the development and integration of BIM models across various design teams, ensuring strict adherence to MOYA’s BIM guidelines. Her role involves collaborative engagement with stakeholders, adeptly resolving BIM-related issues, and guiding and training staff in BIM methodologies. Her proficiency in BIM coordination markedly enhances the efficiency and precision of MOYA’s design and construction processes.

With over nine years of experience in BIM, Carla has significantly impacted architecture in Argentina, France, Uruguay, and the U.S., focusing on collective housing and mixed-use projects. Her accolades include 1st place in a national contest for sustainable, emergency housing design and an honorable mention as a Distinguished Young Professor at the Universidad de Buenos Aires, showcasing her blend of professional and academic excellence.

Originating from Argentina, Carla earned her Master’s degree in Architecture from the University of Buenos Aires. In her leisure time, she enjoys ceramics in her home studio and roller skating in the park.

Maja Tokic, AIA

As a Project Architect at MOYA, Maja Tokic offers over a decade of diverse architectural experience, with a focus on residential communities, affordable and mixed-income housing, mixed-use projects, and higher-education projects. She skillfully handles extensive master planning and private sector design, demonstrating her capability in steering complex projects from inception to completion. Her interaction with clients, construction teams, and regulatory bodies highlights her strong communication and collaborative skills, ensuring that projects meet both design objectives and regulatory compliance.

Maja’s prior involvement in senior living projects has provided her with a deep understanding of the architectural needs of various communities, enriching her approach to her current work at MOYA.

Originally from Croatia, Maja holds a Master’s degree from Washington University in St. Louis and a Bachelor’s from Agnes Scott College. Her academic journey includes Harvard’s DISCO Program and an Internation Semester Abroad in Helsinki at Aalto University. A Fulbright IIE Fellowship recipient and an AIA St. Louis Chapter award winner, she also served as a Fulbright Visiting Research Faculty at Aalto University. Maja is licensed Architect in the District of Columbia and Virginia. Beyond academia, Maja is dedicated to community service, evident in her work with DC Public Schools. She enjoys family time, yoga and swimming, and visits to the Dalmatian coast in Croatia.

Catie Balagtas

With over two decades of experience, Catie Balagtas holds a Master of Arts in Sustainable International Development from Brandeis University, a Graduate Certificate in Hotel Planning and Design from Cornell University, and a Bachelor of Arts in Art & Design and Chinese Studies from Connecticut College. Experience at Terrapin Bright Green, developing project proposals, managing client relations, and presenting on sustainability topics, has allowed her to develop expertise in both project management and sustainable design.

Throughout her career, Catie has demonstrated her proficiency in graphic design, coupled with essential soft skills such as adaptability, creativity, and critical thinking. She has contributed significantly to high-profile projects, including the Merdeka 118 Tower in Malaysia, Portland International Airport Terminal Redevelopment in Oregon, and JPMorgan Chase Headquarters in New York City. Additionally, she coauthored Nature Inside, A Biophilic Design Guide, which showcases her commitment to integrating biophilic design principles in architecture.

Catie’s dedication to sustainability is evidenced by her LEED and WELL Accredited Professional credentials. Recognized for her contributions to environmental design, she has received awards such as the Achievement Award for “The Economics of Biophili” from the Environmental Design Research Association. Additionally, Catie is a polyglot, proficient in English, Spanish, Thai, Mandarin, and Filipino, enabling her to engage with diverse teams and clients globally.

Renata De Miguel Orozco

Renata Orozco is a Project Designer known for her people-centric and sustainable architectural design expertise. At MOYA, she specializes in crafting interior layouts for large-scale multi-family projects, often exceeding 400 units. Her design philosophy revolves around understanding the social needs of communities and incorporating sustainability principles into her work, resulting in spaces that enhance the lives of their occupants.

Before joining MOYA, Renata made significant contributions at the internationally renowned Tatiana Bilbao Estudio, where she actively participated in diverse projects spanning exhibition, residential, office, health, and cultural design. She also played a key role in the development of urban master plans for Naucalpan, Mexico State, Mexico, during her time at Planeación y Desarrollo Arquitectonico.

Renata is currently pursuing a Master’s degree in Urban Development Projects at Universidad Iberoamericana, Ciudad de México. She also holds a Bachelor’s degree in Architecture from the same university, with a specialization in Urbanism. Renata enriched her education further through an exchange program at Istituto Lorenzo de’ Medici in Florence, Italy, where she explored topics such as Transportation Architecture, Public Space Design, and Urbanism. Originally from Mexico, she is an avid hiker, exploring the majestic slopes of her country’s Iztaccihuatl Volcano and the breathtaking vistas of Norway’s Trolltunga.

Adrian Saunders, Assoc. AIA + IIDA

As the Director of Interiors at MOYA, Adrian Saunders brings almost two decades of experience in designing and crafting meaningful interior spaces. He leads a team dedicated to developing innovative design concepts from inception to completion, focusing on environments that enhance learning and community engagement. His expertise is evident in projects for schools, community centers, and government buildings, where he blends community feedback with strategic placemaking. Adrian’s responsibilities also include selecting materials, code compliance, overseeing project implementation, and ensuring quality design execution, all while playing a pivotal role in client relations and supporting the firm’s growth and creative vision.

Prior to MOYA, Adrian developed a rich portfolio across various design fields. As Stratacomm’s Associate Director of Studio Services, he oversaw studio operations. At DowntownDC BID, he managed digital design projects, including web and graphic design, app development, and social media. His time at DDOT was marked by expertise in graphic and digital media design, while at Blackburn Architects, P.C., he focused on design, master planning, Building Information Modeling (BIM), 3D rendering, and construction administration.

Adrian holds a Bachelor of Science in Architecture from The Catholic University of America, where he also pursued a Master of Architecture. Outside of his professional life, Adrian is passionate about exploring emerging technologies and is an avid fan of science fiction. He places great importance on family, actively involving himself in his children’s sporting events and cherishing moments that foster strong family connections.

Ana Polettini

Ana Polettini currently works as an Interior Designer at MOYA, developing architectural and interior projects across various sectors. With over 13 years of experience, she focuses on multifamily, commercial, and civic sectors, playing a crucial role in managing complex interior design projects, test fits, construction documents, and client presentations.

Ana has a proven track record in team coordination and project management, ensuring accuracy in architectural projects and documentation. She has been involved in the design of the Starbucks Brazil as Head of Architecture and Design and was a Senior Architect Lead at WeWork LATAM, delivering high-quality projects on time and within budget.

Originally from Brazil, Ana holds a Bachelor’s degree in Architecture and Urbanism and two Graduate specializations, one in Enterprise and Project Management in Civil Construction and other in Interior Design, Decoration and Ambiance. Ana is passionate about events and party planning, driven by her love for hosting events that foster new connections and strengthen relationships with friends and colleagues.

Ignacio Neuta

Ignacio Neuta is a Creative Strategist at MOYA Creative, providing advisory support to guide the company’s creative direction and strategy. He works closely with the internal creative team to develop innovative approaches that align with the brand’s goals, identity, and target audience. Ignacio’s strategic insights help craft impactful campaigns that resonate with audiences and support business objectives.

With a strong background in advertising, graphic design, and digital marketing, Ignacio has developed skills in creating stunning and engaging digital and print materials, primarily for clients in the hospitality and tourism industry in over a decade of professional experience. He is characterized for an eye for aesthetics, usability, and functionality, combined with a strong sense of brand identity and storytelling.

Ignacio holds a professional degree in Advertising from Universidad Jorge Tadeo Lozano. His career includes leading teams of talented graphic designers and web developers to produce high-quality visual content that meets and exceeds client expectations. Ignacio’s expertise spans graphic design, digital marketing, and operations management, ensuring comprehensive project execution from concept to delivery. He has managed independent projects as well as collaborated with notable clients such as BID, CNMH, and ARN, where he contributed to the design and implementation of web platforms and communication campaigns supporting the reintegration of former combatants in Colombia.

Fluent in both Spanish and English, Ignacio excels in communication, leadership, presentation skills, creativity, decision-making, and critical thinking. His technical skills include proficiency in UX/UI design, prototyping, web development, and screen printing. Ignacio is passionate about using these skills to produce innovative and impactful solutions that enhance user experience and client satisfaction.

Cristina Ramírez

Cristina Ramirez is the Art Director at MOYA Creative, with a strong background in illustration and graphic design. She brings in her experience and creativity, to drive the creative strategy with design excellence, ensuring that all visual communications align with client objectives and brand identity. Looking to consistently blend her technical skills with creative vision, Cristina consistently produces compelling visual stories.

Cristina holds a Professional degree in Graphic Design from Universidad Jorge Tadeo Lozano and a Master’s degree in Illustration from the Escuela de Artes y Letras. Her educational background has equipped her with both theoretical knowledge and practical skills, enabling her to tackle complex design challenges with confidence and innovation. Throughout her career, Cristina has played pivotal roles in high-profile projects for clients such as Coca Cola, Spotify, Netflix, Pfizer, Roche, and Novartis, where her expertise in creativity and strategic narrative has been instrumental in delivering impactful visual campaigns.

In her role at MOYA Creative, Cristina leverages her experience to lead the team in creating innovative campaigns. Her technical skills include proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and advanced capabilities in Adobe After Effects, Premiere, and Audition. Cristina’s dedication to continuous learning and professional growth is evident in her additional training and certifications.

Romina Pereyra

Romina Pereyra is a dynamic Graphic Designer and Illustrator at MOYA Creative, where she combines her artistic talent with technical skill to create compelling visual narratives. With over a decade of experience in branding, editorial design, and illustration, she specializes in crafting data visualizations, custom graphics, and interactive content for both digital and print media. At MOYA, Romina collaborates closely with clients, developing brand guidelines, reports, case studies, and other essential visual assets that resonate with audiences globally and elevate brand identities.

Before joining MOYA, Romina refined her skills as a Graphic Designer at several prestigious firms. Her journey in dynamic environments, including JWT and Newlink, enabled her to contribute to various projects, developing expertise across different media. Romina’s artistic abilities extend to the realm of illustration, where she has showcased her talent for global publishers like Grupo Edelvives and Jacobin, as well as for organizations such as CIPDH-UNESCO and government agencies like the Ministry of Education of Buenos Aires.

A proud alumna of the University of Buenos Aires, where she is from, Romina earned her degree in Graphic Design, deepening her understanding and love for the craft. Beyond her professional pursuits, Romina is fervently committed to cultural arts, finding joy in exploring new destinations through travel and attending both artistic and sports events.

Florencia Branchicella

Florencia Branchicella, a dynamic Digital and Motion Designer at MOYA Creative, brings over a decade of experience. Her expertise in creating data-driven visual narratives integrates client objectives across various platforms. She’s skilled in UX/UI design, ensuring digital products are user-centric, aesthetically pleasing, and functionally intuitive. Her versatile approach tailors visual elements uniquely for each project, from concept to delivery.

Florencia’s career includes leading design campaigns and providing art direction for international clients in Asia, North America, and South America. Her extensive experience spans various sectors, including music video scripting, editing, and art direction in the K-POP industry.

Florencia, originally from Argentina, holds a Graphic Design degree from UBA and is fluent in Spanish, English, and Korean. An avid traveler, she enjoys exploring her home country, spending time in the southern regions like Tierra del Fuego and the Isla Pinguino Puerto Deseado. These visits allow her to admire the unique ecosystems of Patagonia, including its famous penguin colonies.

Laura Moya Guerrero

Laura Moya Guerrero is a talented documentary film director and editor, bringing a unique and powerful perspective to the creative fields at MOYA. As a communications advisor and in-house filmmaker, she manages social media campaigns, oversees digital content creation, and lends her significant production and editing skills to the visual design team.

Laura’s filmmaking is notably supported by The Sundance Institute and Catapult Film Fund, earning her features in prestigious publications like Variety Magazine and The Washington Post. Her directorial debut, “The Rights of Butterflies” (AFI Docs 2012), played a pivotal role in the passing of the DREAM Act in Maryland. Her ongoing project, “What The Pier Gave Us,” initially a short film at BAMCinemaFEST 2021, is evolving into a feature-length documentary. Additionally, Laura’s commercial editing work includes projects for the New York Times, HP, L’Oreal, and Zenni.

Her educational journey is marked by a prestigious full-ride scholarship at NYU’s Tisch Arts Department, an honor bestowed to only two students, leading to a BFA in Film & TV Production. Originally from Colombia, Laura’s passion extends beyond filmmaking; she is deeply engaged in community and educational activities, reflecting her commitment to impactful storytelling and diverse representation in the arts.

Carola Luna

Carola Luna is the Creative Director at MOYA Creative, where she leads the creative strategy, overseeing the team and collaborating with clients to deliver visionary and high-quality visual designs. Drawing on her strong architectural background and sharp eye for detail, Carola blends architecture, interior design, and graphic design to approach each project with a unique, multidisciplinary perspective. Her deep understanding of design storytelling allows her to craft compelling visual narratives that align with MOYA’s vision and objectives, ensuring that each project communicates a clear and cohesive design intent across all platforms.

Carola’s diverse experience spans multiple creative disciplines, enabling her to navigate seamlessly between architecture, interior design, and graphic design. She has worked on a variety of projects, ranging from corporate to residential, across Latin America and the U.S., and has held key roles at WeWork and VDV Arquitectura, where she contributed to complex, high-impact designs. In her most recent role at MOYA, Carola played an essential part in the Business Development and RFP department, helping to tell MOYA’s story through well-crafted proposals that highlighted the firm’s strengths and creative capabilities.

Originally from Venezuela, Carola holds a Bachelor of Architecture from Simón Bolívar University. Outside of work, she enjoys traveling to experience new cultures, which continuously inspires her creative process. Carola is also passionate about board games and cherishes time spent with her dog, helping her stay balanced and unwind.

Aura Telman

Aura Telman is the Culture & Experience Director at MOYA. She combines strategic HR management with a focus on mental health and employee wellness. With over 10 years in HR and project management, Aura has developed creative solutions in wellness, recruitment, performance management, and employee engagement. Aura’s expertise includes designing HR strategies for hybrid/remote environments, team alignment, and wellness workshops. She has a strong background in full-cycle recruitment, onboarding, and HR strategic planning. Her role at MOYA is defined by her commitment to strategic HR management and mental health advocacy.

Aura holds a Bachelor of Business Administration in Human Resources Management from Kwantlen Polytechnic University. Aura is a certified Mental Health First Aid and Mindfulness Practitioner and a member of the Certified Professionals in Human Resources of British Columbia, Canada. Her work in HR has been recognized in Nasdaq, Thrive Global, Authority Magazine, Create & Cultivate, and DisruptHR.

Aura is fluent in English and Romanian, her native language, as well as Moldavian, and has basic proficiency in Spanish. Originally from a small Romanian town, she has a passion for cooking, frequently experimenting with and perfecting new recipes from diverse global cuisines, especially those rich in unique spices and hot sauces.

Kareem Priestley

Kareem Priestley, an experienced accountant at Moya, has over 18 years of finance expertise. His proficiency spans a range of accounting practices, including accounts payable, receivable, payroll, financial reporting, and treasury functions. Kareem’s role is pivotal in ensuring smooth financial interactions with clients, vendors, and subconsultants, contributing significantly to the firm’s operational efficiency.

Before his tenure at MOYA, Kareem demonstrated his financial acumen as the Director of Accounting at Royalty Solutions and Concord Music Group Inc. in New York. Here, he adeptly handled general accounting operations, played a key role in external audits, and skillfully managed the transition of financial data across software platforms.

Kareem’s academic foundation in finance is rooted in a Bachelor of Arts in Accounting from Clark Atlanta University. Originally from New York, Kareem enjoys spending quality time with his family and friends in the city that never sleeps.

Fernando Bermudez

Fernando Bermudez is the Operations Coordinator at MOYA. With over a decade of experience in operational and program management, his approach to operations management is multifaceted, combining strategic planning, analytical talent, and excellent people skills. His proficiency in Microsoft Excel and his ability to multitask and proactively address challenges make him a key asset in driving efficiency and innovation within the team.

Fernando’s career includes key roles in brand protection, intellectual property enforcement, and workforce management. He has adeptly managed complex operations, aligning team efforts with client objectives while maintaining high standards of quality control. His expertise in tools like Microsoft Excel and his analytical skills make him invaluable in strategizing and executing plans.

Fernando holds a degree in Systems Engineering from the Universidad Nacional de Ingeniería (UNI) in Managua, Nicaragua, where he is from. His academic achievements include winning accolades for his project on Marketing Strategies for Dried Tropical Fruits. Outside of work, Fernando is a specialty coffee aficionado and dedicates his free time to recreational reading.

Bernardo Corrales

Bernardo Corrales is the IT Manager at MOYA, responsible for safeguarding and enhancing the company’s IT infrastructure. His expertise in cybersecurity and IT consulting comes from working in Latin America, the USA, and the EU. Bernardo handles various aspects of corporate IT security, including system design and development, from the initial requirements to ongoing support.

During his tenure at MOYA, Bernardo has improved MOYA’s IT infrastructure by implementing cloud services, optimizing system performance, and maintaining strict security protocols. His work with virtualization technologies, particularly in financial institutions, has been recognized for its innovation.

Originally from Costa Rica, Bernardo holds a Bachelor’s degree in Computer Science and is a Microsoft Certified Professional. When not navigating the complexities of IT, he is a dedicated father of three, which keeps him equally engaged and busy.

Alexandra Jelkh

Alexandra Jelkh is the Proposal and Business Development Manager at MOYA, where she leads the strategy and execution of proposals and drives initiatives to expand the firm’s client base. She collaborates closely with architects, designers, and the business development team to craft compelling proposals that highlight MOYA’s strengths and align with client needs. Alexandra also conducts market research, identifies new business opportunities, and fosters relationships with potential and existing clients to support the company’s growth in a competitive industry.

With an MBA and over 7 years of experience in marketing, Alexandra brings a strong background in strategic thinking and process development. She has worked across diverse industries—including law firms, marketing agencies, startups, and the wellness sector—where she specialized in creating innovative solutions and streamlining workflows to enhance business performance.

Outside of work, Alexandra is passionate about dance, especially ballet, which has been a lifelong source of discipline and creative expression for her. She continues to pursue this passion in her free time, finding joy in movement and artistic performance.

Alexandra Chacón

Alejandra Chacón is an Editorial & Graphic Designer at MOYA Creative, where she develops compelling visual materials that support the company’s business development and branding efforts. She also contributes producing illustrations, editing videos, and providing comprehensive graphic design support across various projects, ensuring that all visual content aligns with MOYA’s goals.

With a degree in Graphic and Advertising Communication, emphasizing Branding, from the University of Medellín, Alejandra brings 7 years of experience in communication and design. She has worked as a designer and social media manager for companies, NGOs, and startups, where she refined her expertise in editorial design, branding, and digital content creation. Her diverse experience enables her to craft unique and effective visual narratives tailored to the needs of different audiences.

Outside of work, Alejandra has a deep passion for aquatic sports and dedicates time every day to swimming and practicing apnea, a skill she has been training for over five years. She finds peace and mental clarity through swimming and breathing techniques, which help her calm the mind and maintain a balanced lifestyle. These activities contribute to her overall well-being and inspire her creative work at MOYA.

Daniela Morris

Daniela Morris is a Senior Graphic Designer at MOYA Creative, where she leads the design process for a variety of projects, delivering visually engaging and innovative designs. Collaborating closely with the creative team, she develops cohesive visual identities and design solutions that align with MOYA’s brand vision across both print and digital platforms. Daniela also supports the development of RFPs and graphic design proposals, contributing to the firm’s efforts to secure new business opportunities.

Daniela holds a degree in Graphic Design from Universidad Jorge Tadeo Lozano, a renowned institution in Colombia with a strong reputation for its design programs. There, she built a strong foundation in branding, editorial and advertising design, and photography. With experience managing branding strategies, creating social media content, and developing editorial materials for both digital and print media, Daniela has refined her skills in conceptualization, abstraction, and innovative problem-solving. Her background working with international clients has also given her a global perspective and adaptability in her creative work.

Outside of her professional role, Daniela enjoys playing the bass guitar as a creative outlet to explore rhythm and sound. She also loves spending time with her cats and finds joy in experimenting in the kitchen, where she enjoys cooking vegan dishes and trying out new recipes. These personal interests bring balance to her creative life and fuel her passion for design.

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